Pursuit Spirits transforms two floors of Whiskey Row into an all-in-one bourbon playground where you become a whiskey explorer on your own terms. Upstairs, the visitor experience invites hands-on barrel picks and exclusive deep dives into Louisville's distilling past; downstairs, Trial + Error Cocktail Lounge extends the exploration with over 100 Pursuit pours and cocktails that reimagine classics with playful precision. This is speakeasy as immersive bourbon adventure.